Events
A pool changes the character of an event completely, and mostly for the better. It also introduces a set of problems that do not exist at any other kind of gathering, and the difference between a great pool party and a chaotic one comes down to a handful of decisions made in advance. Start with […]
Pool Parties: The Practical Side of a Good Idea Read More »
Ask someone how many people are coming and you learn more about their event than any other single question. Guest count determines the venue, the budget, the food, the noise, and, in a way most people never consider, the entire social character of the night. Here is what actually changes as the number climbs. Up
Group Size Changes Everything About an Evening Read More »
Ask ten people what made an evening feel good and none of them will say lighting. Ask them to describe the room and every single one will describe the light. This is the strange thing about lighting at private events. It does more to set the mood than music, decoration or food, and it is
Lighting a Home Party: The Cheapest Upgrade Nobody Makes Read More »
Anyone who has tried to book something for a Saturday in December knows that availability and price move through the year. What is less obvious is how predictable those movements are, and how much money is sitting in that predictability if you are willing to be flexible. The pattern is broadly the same in most
Why the Entertainment Business Has Seasons and What That Means for You Read More »
